How a 30-60-90 Plan Can Boost Marketing Success by Aligning KPIs, Content Generation, and Sales Productivity

In this article, I discuss the significance of a 30-60-90 plan for marketing professionals focused on empowering the sales team with content and qualified leads while achieving key performance indicators (KPIs). Essentially, a 30-60-90 plan is a strategic roadmap that outlines the objectives and goals for the first three months of a new job. When starting a new role, having a well-defined plan can help you navigate a new setting, aligning with the organization's objectives, and driving success.

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